

We shoot with exact definition and inspiration to produce something unique.
We are not generalists in the broad sense but we work a lot, shoot a lot of subjects and doing the same exact thing day-in-day-out with success.
We approach each project as a blank canvas.
Quite honestly, I’ve never really known the difference between shooting a super model in Milan, a farmer in Brazil or a
track star in Osaka. A beautiful photograph is just a beautiful photograph and
what we
’ve learned shooting fashion we apply to sports and what we’ve learned about the humanity in sports we apply to beauty and this keeps us learning and
growing.
Every photograph is just subject, light, composition, background and requires
about 400 e-mails to get to the direction the project needs to clear committee
and reach publication.
Ann Rutherford is the producer, stylist and the all time driving force behind
everything that gets in front of my lens.
If you like our photos you'll love Ann because without her it would be a much
different result.
When I say producer, I mean it in the most literal sense. This year we’ve worked in Miami, Portland, Los Angeles, Spokane, San Francisco, Dallas,
Osaka, Tokyo and next is Paris, Barcelona and Brazil.
We hit the ground running the moment we get off the plane. Every detail is arranged and every contingency is managed and planned .
You never hear us say we can’t because we can and always have.
Our success comes from making our clients successful.
We’re not 5 minute wonders, looking for 15 minutes of fame, trying to make our
financial year off of one gig.
Our base studio is in New York, a second production studio in Los Angeles and we essentially are based on both coasts.
We are more at home on American Airlines than we are in our own beds and having lived and worked in just about every major world market, we can plan a seamless project where it should be shot for the best effect, budget and style.
We love what we do, go at 300 mph and never stop pushing for more. Even our little dog Rosie has half a million air miles.
We invest in our business and art and it has always produced a return for us and
our clients.
Someone once told me I can’t shoot every job on the planet and my response then and now is, “Maybe but I’d sure like to shoot all the beautiful ones”.
We respect the people that hire us but even more, we respect the photograph.
Thank you for viewing our portfolio but please remember, we are here to work for
you.
It’s our calling.
James Russell
Russell Rutherford
New York 212.260.2906
Los Angeles 310.306.5162
This is the last thing anyone wants to read, but the first and most important
question every client asks .
How do we work?
The answer is simple, but doesn’t come in 15 second sound bites.
This isn’t our day job , this is our calling.
It’s what we do when we get up, what we do when we go to bed 16 hours later.
We’re professionals, do our job seamlessly and as proud as we are of our work, we’re even more proud of the faith our clients place with us.
We are not defined by zip code, we are defined by our work, our talent, our
clients and our desire for perfection.